The Product Store
All courses available for pre-sale. Launching July 18th, 2026. Every product is an extension of the research. Not a revenue mechanism bolted onto a platform.
The Unfinished Athlete: A Player's Framework for Competing Under Pressure
$997
A six-module research-informed course for serious adult competitive players aged 35–60. Built from the findings of the Felluss Institute's longitudinal study. Not motivational. Not generic. A formal framework for competing under pressure, built by a researcher who is also the subject of the research.
Pre-Sale · Founding Rate · Launches July 18, 2026
Limited Enrollment · Direct access to Scott during live delivery
Not ready to enroll? Join the waitlist.
Six Modules
The Competitive Identity
Understanding the psychological architecture of the serious adult competitive player. Why the identity persists, why it matters, and how to build a performance framework that honors it.
Adversarial Margin Expansion
The formal framework for expanding competitive performance margins through deliberate adversarial exposure. Methodology, protocol design, and individual application.
The Control Loop Under Pressure
How the feedback architecture of competitive performance degrades under pressure, and the specific protocols for maintaining control loop integrity in match conditions.
Opacity Training
The formally named training variable. How to design and implement productive uncertainty in practice to build adaptive capacity and competitive resilience.
Competition Preparation Protocol
The pre-competition architecture. Efference copy preparation, ideomotor rehearsal, and the specific mental and physical protocols for arriving at match conditions fully prepared.
The Longitudinal Framework
How to build a personal performance research framework. Documenting your own pursuit, tracking findings, and building the institutional infrastructure of a serious competitive identity.
Adversarial Margin Expansion: A Research-Informed Performance Protocol
$1,400 – $2,000
A six-to-eight session arc. Intake assessment, written findings, training protocol. Limited enrollment — four to six participants per cohort. The cohort is selective. The application process is itself a signal about the seriousness of the program.
Sessions
6–8 arc
Enrollment
4–6 participants
Includes
Written findings
Format
Application only
What the cohort includes
Intake assessment and individual performance profile
Written findings document — formal documentation of your performance architecture
Custom training protocol based on AME framework
Six to eight sessions with Scott Felluss, PhD
Access to the full AME framework documentation
The Executive Athlete Program
$5,000 – $15,000
A high-touch, limited-enrollment performance partnership for senior professionals who are also serious competitive athletes. The program is personal. The purchase process reflects that. This is not a form. This is a conversation.
Direct Inquiry → [email protected]Research Documents
Entry-level access to the formal documentation. Each PDF is the actual research document, not a summary.
The AME Framework Document
The complete Adversarial Margin Expansion framework — methodology, protocol design, and implementation guide.
Study 001 Findings Report
The formal documentation of all six findings from the first phase of the longitudinal study.
The Efference Copies Protocol
The complete protocol document for the Efference Copies Layered Protocol — implementation guide and methodology.
The Opacity Training Protocol
The formal protocol for implementing opacity training as a performance variable in competitive preparation.